thirty-one Olympus Augmented Reality
November 16, 2010 § Leave a comment
Augmented reality is expanding media options everywhere. Like the Doritos 360 video and this Olympus Pen Demo. Right now the sheer idea of augmented reality is interesting enough to claim attention for a brand, like Doritos. Olympus is putting it to use in a very smart way. By printing a piece of paper, anyone with a webcam can instantly try out the camera. Very smart, I love how purposeful this is.